Groovy Pyramid music programs promote prevention and early detection of chronic diseases. Chronic diseases such as heart disease, cancer, hypertension, and type 2 diabetes are the leading causes of death and disability in the United States. Research has shown that these health conditions are linked primarily to behavioral risk factors such as unhealthy diet, physical inactivity, and tobacco use. Accordingly, the application of music-based messaging techniques to the promotion of healthy behaviors and the identification of common risk factors is an important enhancement in the health communication discipline. Furthermore, music-based messaging techniques can have a positive impact on prevention outreach programs, because they facilitate the development of innovative and engaging communications tools. Educators, physicians, counselors, health campaign managers, and other prevention professionals can utilized and adapt these music-based communications tools to not only deliver targeted prevention messages, but also to address and reduce health disparities amongst vulnerable populations.

Culturally Tailored Strategy

Music is a culturally significant, credible and relevant communication channel among all population sets. And, since experts recommend that health messages be tailored to reflect the culture and experiences of respective target audiences, it logical to utilized music-based messaging techniques in communications programs designed to prevent chronic diseases and body injury. This methodology is consistent with the entertainment-education approach, which research has shown to be effective in generating effective interventions and behavioral change.

GP Chronic Disease Awareness Songs

Prevention Before Treatment

It is a widely accepted principle that chronic disease and body injury prevention is better and more cost effective than treatment. GP Prevent Songs incorporate popular music genres and linguistics and feature age-appropriate lyrics in a manner that the respective target audiences can relate to and understand. In addition, the song lyrics document and demonstrate advantages and consequences of particular health behaviors along with realistic health challenges and outcomes. The GP Prevention Songs also help to reinforce and/or change of social norms, attitudes and perceptions of vulnerability.